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Whistler Wines Shock Value SMG 2020

Quick Overview

This wine is designed to be an easy drinking red wine that over delivers for the price. The Shiraz component gives the wine a nice blue fruit character and good depth of flavour, the Mataro give the wine structure and an earthy character, while the Grenache shows plenty of juicy red fruits. This is the perfect BBQ wine, and works extremely well chilled in warmer weather.

Availability: In stock

Regular Price: A$25.00

Special Price A$22.50

$150/6pk (min qty 6)



This wine is made up of Shiraz, Mataro and Grenache, all grown here on our vineyards surrounding our Cellar Door at Whistler. We have been running our vineyard using organic practices since August 2013, and biodynamic practices since July 2017.


The Shiraz, Mataro and Grenache were all harvested separately, when each variety was at optimum ripeness. All three varieties were destemmed in the vineyard, and whole berry, natural fermentation was allowed to commence. Fermentation took place in old concreter fermenters and the ferments were foot stomped, twice daily, to minimise extraction. Once each variety reached dryness, they were basket pressed and put to old French oak for 15 months. Each variety was kept separate until it was blended just prior to bottling. No filtration prior to bottling, and no fining agents were used, so this wine is vegan friendly.


Silver Medal, 93 Points James Halliday – August 2020 [2018 Vintage]

"Josh and Sam’s passion for natural wine, organics and bio-dynamics will continue to evolve the style of Whistler Wines over the coming years, while still maintaining the style of wines that we have built our reputation on. Together, with their wives Ellen and Kelsey, Josh and Sam welcome you to go on the journey of a family tradition that’s been in their blood for 4 generations."

Josh & Sam/h3>




Grape growing has been part of the Pfeiffer family way of life for four generations, beginning with Josh & Sam’s great grandfather, Albert Heinrich Pfeiffer, who owned a vineyard in the Riverland region of South Australia. Albert would spend many hours in the vines with his son Hubert, working the vineyard in bare feet with his faithful Clydesdale, Bloss, before harvesting the grapes and selling them to local producers.

Hubert Irving Pfeiffer, grandfather to Josh & Sam, soon followed in his father’s footsteps moving his family to a vineyard in Loxton. Hubert enjoyed wandering through the vines with his son Martin, and training both the vines and his young pupil, just as his father before him.

More than 80 years on, Josh & Sam’s father, Martin continued the tradition at Whistler Wines by planting 5 hectares of Shiraz (Kalimna 3C, 1654 and BVRC30 clones) in 1994. At the time, Martin oversaw the viticulture program for the iconic Penfolds brand, including the now world famous Penfolds ‘Grange’ vineyards. After 28 years with Penfolds, Martin decided to go out on his own and in 1997, Martins brother, Chris joined the business and enabled further growth of the vineyard, planting another hectare of Shiraz (BVRC30 clone), 2 hectares of Merlot (D3V14 clone), 1.5 hectares of Cabernet Sauvignon (D9V12 clone) and 1.5 hectares of Semillon (BVRC32 clone) . In 2001, a further 2 hectares of Grenache (BVRC139 clone), 2 hectares of Mataro (BVRC138) and a hectare of Riesling (BVRC31 clone) were planted to give us a total of 15 hectares on our Heysen Estate Vineyard.

Today Martin is showing his son’s Josh and Sam the art of grape growing, handing down the knowledge from the previous generations to ensure that the skills learned are not lost.


Josh Pfeiffer- Grapegrower and Winemaker

After graduating from Adelaide University with a Bachelor of Oenology in 2007, Josh spent two years at Two Hands in the Barossa Valley as the Assistant Winemaker. In 2009, Josh accepted a position at Henschke Wines in Eden Valley and worked as part of the winemaking team for five years before moving back to Whistler in 2013.

With Josh taking over the vineyard management, it didn’t take long before his natural approach to wine started to roll into the vineyard, converting to organic practices in August 2013 and biodynamic practices in July 2017. We have employed a traditional Barossa method of controlling weeds under vine by dodging out, hilling back on, and knifing through the roots of young weeds to ensure that the soil microbiology stays as healthy as possible. We use 500, 501, soil activator and nettle tea in our biodynamic program.

Sam Pfeiffer – Sales and Marketing

Although Sam’s focus is sales and marketing, he started out in the wine industry working vintages here in the Barossa at Peter Lehmann, Yalumba and abroad in the Sonoma and Napa Valley, California as well as Marlborough New Zealand.

His love for people is what eventually lead him into sales which began in fine wine liquor stores and evolved into representing brands such as Bollinger Champagne, Henschke, Petaluma and Oyster Bay here in Australia and British Columbia, Canada. Sam now looks after all aspects of sales including export, domestic, cellar door and direct to consumer. Sam still get’s his winemaking fix during vintage and jumps at any opportunity to help Josh in the winery!

In the winery, Josh takes a very hands-off approach to winemaking, harvesting the fruit at optimum ripeness during the cool of the night, fermenting in traditional small open concrete fermenters before basket pressing. We use a percentage of new oak each year to refresh our barrels, but prefer ageing in older, larger format barrels before bottling the wines with no fining and no filtration.


Going forward, our aim is to make our property as sustainable as possible, giving more back to the vineyard by improving soil health and limiting inputs in the winery to make our wines as natural as possible.

Our range of wines is continuing to evolve, as each vintage presents top performing varieties, so our range reflects those changes. The Next Generation Range is where a lot of these changes take place, with Josh having the freedom to express the best of each vintage without affecting our traditional Whistler products.

Josh and Sam’s passion for natural wine, organics and bio-dynamics will continue to evolve the style of Whistler Wines over the coming years, while still maintaing the style of wines that we have built our reputation on. Together, with their wives Ellen and Kelsey, Josh and Sam welcome you to go on the journey of a family tradition that’s been in their blood for 4 generations.

Additional Information

Region Barossa Valley
Cellaring Life Drink now - 2027
Price per Pack $150/6pk (min qty 6)
Alcohol % 13.5
Standard Drinks 8.0
Bottle Volume 750ml
Year 2020
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